JM Financial Private Equity leads INR 50 Crore Series A investment in The Bear House

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The Bear House is well-positioned to become a prominent menswear brand in the country,” said Mr. Siddharth Kothari, Managing Director – Private Equity, JM Financial.

Bangalore: April 4th,2025Bear House Clothing Pvt. Ltd. (“The Bear House” or the “Company”) has raised a total of INR 50 Crore in a Series A funding round led by JM Financial India Growth Fund III.

Proceeds from the investment will be used to drive offline expansion, support working capital requirements, and bolster the Company’s branding and marketing initiatives. This marks the eighth investment by JM Financial India Growth Fund III.

The Bear House is a Bengaluru-based contemporary men’s apparel and accessories brand with a strong focus on design, quality and an ‘elevated core’ positioning. The brand offers a range of premium casual workwear — from shirts and t-shirts to denim and footwear — catering to young professionals seeking versatile attire that transitions from work to leisure.

The brand – which primarily sells online through its own website / app and marketplaces such as Myntra, Ajio, Flipkart, Nykaa, Tata CliQ and Zepto– opened its first physical store in Bengaluru in March 2025, and plans to launch around 20 stores across India over the next two years. With a robust e-commerce presence and growing popularity on leading fashion marketplaces, The Bear House is now scaling its offline retail footprint to reach a broader customer base.

“We are optimistic about the growth of India’s online branded apparel market, especially in the men’s business-casual / casual workwear segment. The Bear House has demonstrated impressive growth by leveraging its unique design sensibilities and direct-to-consumer strategy to build a loyal customer following. With rising demand for high-quality, stylish menswear, we believe The Bear House is well-positioned to become a prominent menswear brand in the country,” said Mr. Siddharth Kothari, Managing Director – Private Equity, JM Financial.

“This growth capital infusion and partnership with a fund like JM Financial India Growth Fund III will help us accelerate our expansion plans and strengthen our brand’s presence. We have always been committed to delivering premium quality and contemporary designs to our customers. As we scale our offline footprint and invest in brand-building, we remain focused on staying true to our design philosophy and deepening our connection with customers. We aim to make The Bear House a go-to brand for men’s fashion across India,” said Mr. Harsh Somaiya, Co-Founder, The Bear House.

Dexter Capital was the exclusive advisor to The Bear House on the transaction. Speaking about them, Harsh added, “We are incredibly grateful to Dexter Capital for successfully closing our maiden institutional funding round. We highly recommend them to any company looking for a trusted investment banking partner.”

Also, Dexter Ventures (Investment arm of Dexter capital) participated in the investment round.

“Today’s young professional consumer is looking for a stylish persona at work and outside without compromising with comfort. The Bear House (TBH) has been focusing on catering to this segment, while maintaining Quality and Affordability. Having built a 150 cr+ online brand while staying bootstrapped and profitable is a testament to Harsh’s manufacturing expertise and Tanvi’s design skills. We are glad to be a part of the team’s journey toward being a leading men’s wear brand.” said Anuradha Agrawal, General Partner, Dexter Ventures.

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About Bear House Clothing Pvt. Ltd.:

Bear House Clothing Pvt. Ltd. (The Bear House) is a men’s apparel and accessories brand offering a wide range of smart casual workwear. Founded in 2017 and headquartered in Bengaluru, the Company focuses on chic, uncluttered designs and a comfortable urban-luxe style that appeals to modern professionals. Its product portfolio includes high-quality shirts, t-shirts, polos, denim, and footwear, which are sold through its online platform as well as leading e-commerce marketplaces. More information about The Bear House can be found at: https://www.thebearhouse.com/

About JM Financial India Fund III:

JM Financial India Fund III (the “Fund”), a category II AIF registered with SEBI, is a sector-agnostic growth-capital private equity fund that targets to invest in high-growth, small to mid-market companies, with a strong focus on consumer, financial services, technology, and manufacturing sectors.

Existing investments of the Fund include API Holding Ltd. (leading Indian healthcare platform), Aarman Solutions Pvt. Ltd. (operates the healthcare e-commerce platform “PharmEasy”) and BigHaat Agro Pvt. Ltd. (a fast growing agri-tech marketplace), SilverEdge Technologies Pvt. Ltd. (leading advertising tech company), Energy Beverages Pvt. Ltd. (one of the largest packaged water brands in India – “Clear”), Modish Tracktoraurkisan Pvt. Ltd. (sells agricultural machinery under the “Balwaan” brand) and Asquare Food and Beverages Pvt. Ltd. (online and offline sale of spices under the “Zoff” brand). For further information please refer to: https://www.jmfpe.com/

About JM Financial

JM Financial is an integrated and diversified financial services group. The Group’s primary businesses include (a) Investment Banking, Wealth Management and Securities (IWS) which includes fee and fund-based activities for its clients; (b) Mortgage Lending which includes both wholesale mortgage lending and retail mortgage lending (home loans, education institution lending and LAP); (c) Distressed Credit which includes the Asset Reconstruction business; and (d) Asset Management which includes the mutual fund business.

The Group is headquartered in Mumbai and has a presence across 659 locations spread over 191 cities in India. The equity shares of JM Financial Limited are listed in India on the BSE and NSE.

About Dexter Capital:

Dexter Capital is a boutique investment bank advising entrepreneurs at early-growth stage and growth-stage startups in their fund-raising process. Founded in 2013, the firm has completed over 90+ deals and has been consistently ranked among the top 5 investment banks in the country, as ranked by Venture Intelligence.

For more information, please contact –

Pallavi Singh – Actimedia PR and Digital (9833350585)

Nakshatra Pramod – Actimedia PR and Digital (9840541242)

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